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Sink or Swim: NBI's Product Innovation Workshop

15 Feb 2016

On Wednesday, 24 February 2016 (event 2-5pm, registration from 1.30pm) in University Place, 6th floor

You are cordially invited to attend the 'Sink or Swim: Product Innovation Workshop' hosted by the Northwest Biotech Initiative and generously funded by the Manchester Enterprise Centre.

Have you spotted a market opportunity that can be turned into a successful business, but don’t know where to start? Join us to find out how you can extract maximum value from your business idea and develop a product or service tailored to the needs of your customers.

Dr Martin Henery (Manchester Enterprise Centre) and Mr Gabriel Perez (Biotechnology and Enterprise MSc Candidate) will introduce you to the right business tools involved in product innovation and refining your venture’s value proposition.

NBI has also invited scientific spin-out experts Professor Richard Walmsley (Gentronix, Scientific Director & CSO) and Dr. Dan Jones (Fusion Implants, Director) to share their knowledge and experience in product development and intellectual property whilst building their own businesses.

The workshop will culminate in two optional break-out sessions which will give attendees the opportunity assess the strengths and shortcomings of EITHER (1) their own business idea or (2) a business case study using Osterwalder's Value Proposition Canvas. These sessions will be run concurrently by Dr Dan Jones and Professor Richard Walmsley, respectively.

If you want to learn more about commercialising scientific research, please register today as spaces are limited!

The workshop will be followed by a catered networking reception from 5PM.

Sign up

Please sign up to attend online at: