Google Analytics and LookerStudio

Google Analytics is a free web analytics tool that is used on many University sites to track and report website traffic.

• Consult the University's guidance on Google Analytics.

Access to Google Analytics accounts for the central University site and StaffNet is currently restricted. Instead, we offer dashboards in LookerStudio which provide a user-friendly interface for viewing and analysing traffic data.

Standard dashboards include metrics such as number of views, number of total and new users, number of sessions, traffic by type of device, traffic sources, most popular pages etc.

• See a breakdown of metrics used on LookerStudio dashboards
• List of Looker Studio dashboards (login required)

If you would like a LookerStudio dashboard for sections/pages of the University site or StaffNet microsites please contact milena.cimmarrusti@manchester.ac.uk. 

For website traffic reports and Google Analytics information in relation to other University websites, please consult the respective team/contact person:

FSE: fsemarketing@manchester.ac.uk
BMH: bmhweb@manchester.ac.uk
HUM: humcomms-webteam@manchester.ac.uk
Library: kristian.scott@manchester.ac.uk
Central PS: milena.cimmarrusti@manchester.ac.uk