It's Time campaign launches
09 Jul 2019
As reported a few weeks ago, the University-wide clearing and late conversion marketing campaign for this year is called ‘It’s Time’
The campaign has now launched across social media, the website and print. The interview series containing different ‘Manchester people’, including current students, alumni and academics, is currently being featured on Facebook and Instagram and will be released weekly throughout July. From 1 August there will be six, 10-second teaser video clips to countdown to the main hero piece video that is launching on A-level results day (Thursday, 15 August) to those coming to Manchester.
A series of digital assets, plus style guide, content pack and social media plan are housed on the brand website so that colleagues can utilise the branding in all applicant and offer holder communications – please contact the Student Communications and Marketing Team if you have any questions or would like support with this.
All of the above link to the It’s Time landing page which has different calls to action depending on whether the visitor is a current offer holder, or interested in clearing at Manchester. The early clearing webpages have also now launched, which are much clearer and more intuitive than ever before and this area is also signposted to from the It’s Time landing page.
If you have any questions or comments about these areas of work, please contact us on 57591 or 58269.