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Merchandise guidance

Infinity Incorporated (formerly Creative Emporium) is the University’s contracted supplier of merchandise and work closely with the Division of Communications and Marketing to ensure all requests for merchandise adhere to brand guidelines.

Existing branded merchandise can be found on:

The website offers a click and collect option from The Gift Shop in University Place as well as discounts and price breaks for staff.

If you want to order large quantities of University-branded merchandise to meet specific Faculty or School requirements, please contact Infinity Inc directly directly.

Infinity Inc

Lauren Alexander
Account Manager
Direct: +44 (0)113 3865 577
General:+44 (0)113 3865 570
4 Whitehall Cross, Leeds. LS12 5XE

The University’s cultural institutions have dispensation to buy appropriately branded merchandise through their own vendors for their retail operations. University Sport and University sport clubs have dispensation to buy specialist University-branded sports goods or clothing through alternative specialist vendors.

We prevent damage to the University’s reputation through the careful monitoring of products purchased through Infinity Inc. Products featuring the University’s name or logo must be of high quality and good taste.

Any issues relating to problems with the Gift Shop website or Infinity Inc should be directed to and, who manages the gift shop contract.